Internet and Businesses Articles

Pst! Wanna know some Adsense secrets? The only secret is that there are no secrets per se!

Do a search for Adsense secrets and you will be bombarded by a myriad of ads by trying to sell you the answers to making lots of money with Adsense.

Before you buy anything, my advise to you would be to do some research on a search engine and a bit of common sense. There are literally hundreds of forums where you can pick up valuable information, as well as hundreds of articles that have been written on the subject of Adsense.

Most of the answers are out there for you to find it you will put in a little bit of work. If you buy any of the ebooks available out there, you might find one little nugget of information that you may not have seen anywhere else, but I promise you: most of the time everything is out here on the Internet - all you have to do is search for it. Here are some of the search terms that I personally have used with great results:

increase adsense income

increase your adsense income

adsense experiments

adsense adsense tricks

adsense tips

What I can tell you from my own experience is this:

1. Ads at the top of the page and on the left of the page perfom better than any other ads. (Take a look at the "heatmap" from the Google link below)

2. Ads without background colour and borders perfom better than ads within borders with background colour.

3. Ads within content pages perform better than any other ads.

4. A search box on every page gives you another chance for earning Adsense income.

5. A blue link at the top of the ad, the ad in black, and the url also in black so that it blends in with the ad copy - also tends to perform well. A black url makes the link stand out and gives you a better chance of someone clicking on it.

Google has brought out some great Adsense optimization tips. You can read it here: Google Adsense optimization tips

Experiment with your settings and see which brings you the best results. Google's reporting has become a lot better in the last month or so, so you should instantly be able to see which ads result in better CTR.

To increase your site traffic, which obviously will increase your Adsense income, the best way to get traffic is to have fresh content at your site. Write your own articles and submit it to article directories like Go Articles etc. To find more article directories, just do a search for "free article directory submissions" on a search engine like Google.

Another way would be to publish articles by other authors that are relevant to your site content. You can find free articles all over the web by once again doing a search for e.g. "free site content".

Do this on a regular basis and watch your traffic (and your income) increase.

Joan Masterson is the owner of http://www.womenatwork.co.za - and http://www.set-4-success.com - sites that offers free work at home resources and information

Make $$$$ with Google Adsense! Top Paying Keywords! $100 per click!

You have seen these headlines, right? Are they real? Can one person clicking on you Adsense links really earn you a $100? Maybe, maybe not. Most of the top paying keyword lists are a big crock of S**T! There is no doubt that the adsense program is one of the most successful marketing programs ever created. And yes webmasters are making money with Google Adsense but how much and how are they doing it is the real question.

There are too many scam artists who are trying to rip you off with some so called "top paying keyword list" Don't fall for it! Yes some keywords are worth $5 $10 $50 or even a $100 because that is what the advertiser is willing to pay Google to display those ads. It doesn't mean that is what you are going to make. Think about it, if a company is willing to pay $100 per click don't you think they are going to be watching the numbers pretty close. For that price they want highly qualified leads not thousands of people clicking on it and running up there tab. 1000 clicks at $100 each is $100,000. Now if that company gets $500,000 in business, fine but if they get $500 in business for that return then as the Donald says "someone will be fired!"

In the course of building several websites and using Google Adsense I made several discoveries. I put together a crappy little website and that crappy little website earned me $100 in a month. Not big money but pretty surprising since I didn't have that many visitors. Don't believe the screen shots showing you making hundreds a day and thousands a week. It could happen but those screen shots have been altered to inflate the income. Putting these discoveries into use on other websites have proven they work. There is no reason you can't make a $1000-$3000 a month over a period of time. I am not going to kid you. It takes work but once you get the ball rolling you will see your income rise. It is one thing to sell you a list of "top paying keywords" its another to tell you how to set up your websites and how to drive traffic to it.

There are steps anyone can take can take to increase their adsense earnings such as learning about the why the best placement for your ads is above the fold, what colors work best and how easy it is to match them to your site, but it can take lots of trial and error or you can learn from someone who has already tested it out. For example did you know--Why you don't need thousands of visitors to your website (you might be surprised) and how only 2 or 3 visitors a day can actually make you more money than 1000 visitors. You should learn why you want to make your visitors click and move on and why you shouldn't care that they don't stay. This is the exact opposite of every article you have ever read about creating "sticky" sites.

Yes there is money to be made with google adsense and top paying keywords can make you more but don’t get ripped off by paying too much for some “magic list”. There is no free lunch.

TJ Smith is a writer and the creative force behind several websites. His report “The Truth About Google Adsense” has been helping website owners increase their adsense income substantially. It can be ordered through http://www.borgstar.net

The web has evolved into a complex "organism" which, to some, appears to have a life of its own. As the Internet has evolved, so too have online marketers and publishers. The dot-com balloon is said to have burst but savvy publishers have grabbed the coat tails of the Google search monster and employ Google AdSense on content-rich websites. Google AdSense, a pioneer for providing content-sensitive advertisements, has been a boon to webmasters looking for alternatives to amortize their web trafffic.

How Does Google AdSense Work?

The concept is simple: The publisher or webmaster inserts a java script into a website. Each time the page is accessed, the java script pulls advertisements from Google's AdSense program. The ads are targeted and related to the content contained on the web page serving the ad. If a web surfer clicks on an advertisement served from Google, the webmaster serving the ad earns a portion of the money that the advertiser is paying Google for the click.

Google handles all the tracking and payments, ultimately providing an easy way for webmasters to display content-sensitive, targeted ads, without the headache of having to solicit advertisers, collect funds, monitor clicks or track statistics, any of which could easily become a full-time job.

While Google AdSense, like many pay-per-click programs, is plagued by claims of click-fraud, it is clearly an effective revenue source for many reputable web businesses. There seems to be no shortage of advertisers in the AdWords program from which Google pulls the AdSense ads. Webmasters seem less concerned by the lack of information provided by Google and more interested in cashing their monthly checks from Google.

The Evolution of AdSense

While Google's initial system was fairly rudimentary, only providing publishers the option of displaying a handful of advertising formats, the technology behind even the first ads was anything but simplistic. The technology used to employ Google AdSense goes far beyond simple keyword or category matching. A complex algorithm is used to determine the content contained on the web page serving the ad. Once the content is assessed, and appropriate ads that contain related content are served.

Early on, Google implemented a system that allows publishers to filter advertisements from competitors or sites which they deemed inappropriate. Google also allows vendors to specify an alternative advertisement, in the unlikely event that Google is unable to provide related content ads.

The Progression of Google

Google has come a long way in understanding the needs of publishers and webmasters. Google now offers a system that allows full ad customization. Webmasters can choose from twelve text ad formats and can customize Google advertisements to complement their website and fit into existing webpage layout. The options provided allow webmasters to select and create custom color palettes that match an existing website's color scheme, making the ads a much more natural fit.

Many sites have been able to integrate ads into their site design using different ad formats.

Sample sites with integrated ads:

Investing Partners - http://www.investing-partners.com

Podcasting Tools - http://www.podcasting-tools.com

RSS Network - http://www.rss-network.com

Online Reports

Google recently took a huge step forward, providing publishers the ability to track their earnings based on webmaster-defined channels. Recent improvements to the Google AdSense reporting have resulted in webmasters having the capability to monitor an ad's performance with customizable online reports that can detail page impressions, clicks and click-through rates. Webmasters now have the ability to track specific ad formats, colors and pages within a website. Webmasters can quickly spot and track trends. The new flexible reporting tools allows webmasters to group web pages by URL, domain, ad type or category, providing webmasters insight into what pages, ads and domains are performing the best.

Reporting is real-time, allowing webmasters to quickly assess the effectiveness of any changes. The new reporting makes it significantly easier for webmasters to optimize and increase click-through rates. Optional reporting allows webmasters to monitor traffic, viewing both ad impressions and page impressions.

Advertisers realize the benefits associated with having their ads served on targeted websites, increasing the likelihood that a prospective web surfer will have an interest in their product or service.

Truth Still Not Revealed

Google still does not reveal what percentage of the advertising revenue earned is paid to the webmaster serving the ads, but they have made strides related to disclosure, recently lifting the ban preventing webmasters from disclosing the amount they earn through serving Google ads.

About the Author:

Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage http://www.notepage.net a wireless text messaging software company.

If you are already running Adsense on your site, you are probably thinking of ways to increase your Adsense income.

If your Adsense is performing poorly, I have two tips for you:

1. Decrease the number of Adsense blocks that you are displaying on a page. I don't know how others have experienced this, but my income seemed to be less if I had more than one block of Adsense ads displayed at once - and your CTR is definitely less if you have more than one ad impression at a time.

2. My suggestion would be to have one Adsense block in your content, and an Adlinks block somewhere at the top of your page. Adlinks is great because if someone clicks on a link in it, they are taken to a page with many more choices on it, which increases your chances of them clicking through.

3. Change your link colour to blue. While I cannot disclose my CTR I can tell you that this one little change more than doubled my CTR. I know that there are others out there who advocate that your link colour should be the same as the other links on your site, but try it out for yourself for a day or two. I think you will be highly surprised!

3. Set the URL colour to the same colour as the ad's text. This makes the URL ''melt" in and makes the link colour stand out more, definitely making it more "clickable".

The above three changes definitely resulted in doubling my own Adsense income. Experiment with it and see how it works for you.

Joan Masterson is the owner of http://www.womenatwork.co.za and http://www.set-4-success.com - sites that offers free work at home resources and information...

In Google AdWords, the advertisers' links show up when someone types a certain keyword to Google search engine's box and enters it. The links will show up on the right hand side of the results page.

In Google AdSense, the advertisers' links show up on the third party's page if the rich content of the page is relevant to those ads. In a rich-content website on Internet Marketing, the ads that appear are related to Internet Marketing.

If your rich-content site is about "making money online" and you sign up for Google AdSense, then Google will decide that the proper ads for your page are about "making money opportunity".

To make the right decision which ads should be shown on the third party's web pages, Google applies its Page Ranking technology, which is called content-targeting.

The third party will earn shares with Google everytime visitors click on the ads.

So, if you have a rich content site, signing up for Google AdSense could be fun. If you are accepted by Google (yes, many sites are rejected by Google!), you will be given a code. All you have to do is just paste the code to your HTML page, you decide the location and settings.

Everytime your visitors click on the ads, Google will charge the advertisers for the clicks and share them with you.

Copyright 2005 Farid Aziz.

Farid Aziz is the author of "How to Make Money Onine with Your Hobby". Visit http://Internet-Marketer.blogspot.com

Here's a feisty trick where you can profit from Adsense with the use of Adwords. First you need to find a high paying keyword. It is better if the keyword you will find is worth more than $20 so you're EPC(Earnings per click) would average anywhere from 1$ to 10$. This is just a guess because Google doesn't disclose its revenue share with website owners but many claim its 50%.

Now that you found your keyword, create a page for it. Make sure that you research about that keyword so you could create a page with good content. Put your google adsense code in it.

Now that you have a webpage with ads worth 1-10 dollars per click all you need are people to click on it. This is where Adwords comes in the picture.

Apply for an Adwords account. Create your ads for your new webpage. Here's the most important part, pick as many keywords that are relevant to your new site as possible (maximum of 10,000 keywords) then just bid for the lowest possible ($0.05). You could also used mispelled words. For example if your site is about satellite tv, use keywords like "satelite tv"or "sattelite tv". You could also use other languages for that word. Research on the internet on how to write your keywords in different languages.

Now I think things are getting clearer to you, if not well lets look at the ratio of the above-mentioned procedure: you would pay $ .05 for every visitor so, 100 visitors equals 1 dollar. If one out of those twenty visitors clicked on one adsense ads on your website then you will earn anywhere from 1 to 10 dollars. That means you would only need a CTR (Click-through Rate) of 1% to .1% to get even. Suppose you generate 1,000 visitors a day from adwords and you have a click through rate of 3% with an average of 5$ EPC. You would spend $0.05 X 1000 = $50 on adwords and earn 3% X 1000 X $5 = $150 from adsense. You would earn $100 a day in these scenario or $3000 a month.

The example above is still very modest. There are many variables in the scenario you could improve to increase your earnings more:

EPC (Earnings per click) could be improved if you would filter low paying ads in your adsense account.

You could increase visitors you generate from adwords by increasing the number of keywords you would bid. There are a maximum of 10,000, I suggest you use all.

CTR (Click-Through Rate) could also be improved by placing your ads in the best position in your webpage. Also filter unrelevant ads in your adsense account to increase CTR.

Author: Richard Palanca
Website: http://www.webomania.org
Website Description: Webomania.org is a free website resouce offering informations and resources on how to create and profit from your website. Webomania.org also host close to 4000 top-paying keywords with about 50 keywords bidding higher than 20$.

Do you want to get paid for posting ads on your web site ? I believe whenever you visit some popular sites, you see some square boxes with text links following by "Ads by Goooooogle". They are the google ads. They are smart enough to know what your page is talking about, and they will post relevent banner ads onto your site. They are mainly pure text for less traffic and wont affect the performance of your page. If someone is interested on the ad and click on the it, google will pay you a portion of their income from the advertiser fee.

How to get started?

First step is to have yourself a web site. A site of your own domain is most preferred. Then subscribe to google adsense. http://www.google.com/adsense/

Once your application is accepted, you can login and use their ad setting page to generate some javascript code based on your settings. You can then copy and paste it onto your web page.

How much can I earn?

Payout is based on eCPM (Effective CPM - Cost per 1000 impressions. From a publisher's perspective, CPM is a useful way to compare revenue across different channels and advertising programs. It is calculated by dividing total earnings by the number of impressions in thousands. For example, if a publisher earned $180 from 45,000 impressions, the CPM would equal $180/45, or $4.00.)

Google will not show you the detail of your income but you can view a report of your daily earnings. Note that different keyword have different payout rate. That means if your web site contain contents related to more popular keywords, you will probably be getting more pay. I've heard that an average site can get a month income of about $500.

Earn more?

There is a top keyword pay list (http://money.softbath.net/articles/money/adsense.htm). The price will differ with areas. So, try to work on a best pay web site if you are targeting for money !!! :P

Notes on adding banner scripts:

If you are getting Public Service Ads(PSA) instead of tailored ads, this means you are not getting benefit from it. Please check the google adsense FAQ to see the possible reaons. Though Im not clear about how the google crawler works, but here's a few points that would help:

- include your keywords within URL (e.g. http://www.softbath.net/toys/main.php will automatically list out toy ads)

- include keywords in title & meta tags - edit your html code, write keywords on your title and meta tag. Web Crawler often use this information to identify what your web site is about.

one page can host at most 3 adsense banner scripts only. Other scripts will be ignored and no banner would be shown.

But Honey, dont ever click on the ads on your own site. It is against the policy and you will risk your account got suspended!

You can find more of my articles about google adsense at my SEO tips website.

You can find more SEO tips to make money online from
http://make-money-online.softbath.net

We constantly receive phone calls from clients, prospective clients and reporters asking the same question – what percent of the keyword price does Google pay AdSense publishers. While the AdSense Standard Terms and Conditions explicitly forbid disclosing such information, the range we often give is 20% to 50% based on numerous conversations we have had with AdSense publishers.

While the precise percentage is not clear, what is evident is that the percentage that Google pays publishers has gone down significantly since April 2004. It was at this time that Google announced it would be lowering the price of ads (i.e., charging AdWords clients less) that appear on the sites of AdSense publishers. Susan Wojcicki, Director of Product Management for Google, stated that this change came from requests of advertisers who wanted different pricing on clicks from search and content ads.

Google stated that it considered search-based ads more targeted than content ads, and that they therefore generated more clicks and revenue for advertisers. However, Google did realize that some content ads perform as well as search-based ads. As a result, “Smart Pricing” was born.

Smart Pricing adjusts the value of clicks based on a number of factors such as time of day, type of content, and conversion tracking. The latter, conversion tracking, measures how often a click on an ad produces a desired action for the advertiser, such as a product sales, newsletter signup, etc. The example Google gave for Smart Pricing was that “a click on an ad for digital cameras on a web page about photography tips may be worth less than a click on the same ad appearing next to a review of digital cameras.”
While web forums are filled will AdSense publisher complaints about Smart Pricing, it is actually a fair system – publishers get paid based on the quality of the traffic they provide to Google advertisers.

While the switch to Smart Pricing has decreased revenues for many AdSense publishers, there is still a massive opportunity to generate significant revenues via the AdSense program. The key is to identify valuable/expensive keywords, attract qualified customers to your site, and provide compelling text that gets visitors really interested in a product or service. This will ensure that the visitors click on the appropriate AdSense ads and buy that advertiser’s product or service. A true win-win-win.

About The Author:
Tommy Maric is the manager of TopPayingKeywords.com. TopPayingKeywords.com is designed to help webmasters maximize their profits using Google’s Adsense™ program. Through extensive research, TopPayingKeywords.com develops up-to-date databases of the most popular keywords and their accompanying bid prices. For more information, please visit http://www.toppayingkeywords.com

Contact:
877-TOP-WORD
(877-867-9673)
info@TopPayingKeywords.com

When Google introduced their new Adsense revenue sharing program, people began to wonder if things would change. Certain questions have been burning in people's mind like: what's going to happen to Associate Programs, how do they compare against Google's Adsense and will Adsense cause Associate Programs to be obsolete?

Well, that really depends on a number of things, which I will go over. In this article I am only going to cover a few advantages and disadvantages of using Google's Adsense vs Associate Programs and which Associate Programs will prevail.

In case you are not familiar with Google's Adsense, Adsense is a new service provided by Google. This service allows you to have text based advertisements on your web site, known as Google Adwords. In return, you will receive a share of revenue based on a pay per click arrangement.

How Does Adsense's Advantages Compare To Associate Programs

Adsense and Associate Programs share some of the same advantages such as, Adsense is free to join and so are most other Associate Programs. Making them both easy to start and suitable for you whether you are a beginner or an experienced marketer.

Another advantage with Adsense, is that you never have to search for advertisers. Google supplies you with the advertisements by using highly relevant content targeted ads. This will insure that only precisely relevant advertisements are displayed on your web site. As for Associate Programs, you will have to search for quality programs and the relevancy of the program will depend on the one you select.

Adsense enables you to filter out up to 200 urls, so you don't have inappropriate ads or display advertisements of your competition. The last thing you want is to send traffic to your indirect competition. No one in their right mind would do that, right! Moreover, with Associate Programs you can select which ones you want to promote, instead of worrying about advertising your indirect competition.

How Does Adsense's Disadvantages Compare To Associate Programs

One of the biggest disadvantages of Adsense, is that they never really tell you what percentage you will receive. I don't know about you, but wouldn't it be nice to know what percentage of revenue you will receive. If an Associate Program was to do that, they would have absolutely no one participating in their program, but somehow Google can manage to get away with that. With associate programs, you immediately know what your commission percentage is going to be before you sign up.

Even though you can filter certian urls, you will still receive inappropriate advertisements. The advertisements are only as good as the person who wrote them and if they select keywords or phrases that are too general, this will result in inappropriate advertisements appearring on your web site. Most Associate Programs enable you to write your own promotional advertisements, giving you a little more freedom.

Adsense does not rotate their advertisements, so eventually your click through ratio will decrease, as repeat visitors are less likely to click through them. Eventually, I'm sure Google will improve the way it does it's content targeting and start rotating their advertisements. By promoting an Associate Program you can simply change the wording of the advertisement, but with Adsense you can't do that, you have your hands tied behind your back.

Adsense's stats are terrible, they don't tell you which advertisements your visitors are clicking through or which keywords are involved. Google supplies Adwords users with the adequate stats, you would think that they would do the same for their Adsense partners.

You should keep in mind that any advertisement that is on your web site, is portrayed to be your recommendation. If you are advertising a poor product or service on your web site, it will reflect on your credibility. Any product or service that you promote, should be a reliable one. Otherwise people will assume that you have poor judgement and it will hurt your credibility. By promoting Associate Programs, you can pick and choose quality products or services to promote, giving you full control, without damaging your credibility.

Which Associate Programs Will Prevail

Even though Adsense has a substantial amount of disadvantages, it will still have a major affect on a lot of Associate Programs that are currently operating today. In fact, you could say it's a wake up call for many merchants, especially for the ones who operate a poor Associate Program. So if you operate your own Associate Program, that has a low commission percentage and/or has a poor conservation rate, now might be a good time to start thinking seriously about improving your Associate Program.

As to which Associate Programs will survive and prevail over Google's Adsense, it will be determined by a number of things. In order for Associate Programs to prevail, they will need to offer a high commission percentage of 40% or higher, have a high conservation rate of 1% or higher, and be a breeze to promote.

In the end, Google's Adsense is merely just another avenue of generating profits on your web site. Associate Programs will not become obsolete. Moreover, they will filter out the good Associate Programs from those that are bad, and only the quality ones will prevail.

Moreover, you can expect that Google will improve their Adsense campaign overtime, proving that they are a worthy adversary to the Associate Program industry. You must be able to adapt and improve as changes occur.

About The Author

Rich Hamilton, Jr is the CEO/President of http://www.ElitesMarketing.com. You can start earning cash today by joining our FREE Two Tier Associate Program and make $45 - $270 per sale http://www.ElitesMarketing.com/assoc/.

As a blog or site owner, you can make some cash with Google’s AdSense pretty easily. To maximise your potential earnings, here are some tips that may help you:

1. Create Well-designed Sites

People are impatient and will not tolerate poorly designed websites. Make sure that your site’s colour scheme is overly gaudy, glaring, or plain hard-to-read. Use a readable font size, and always make use of bulleted lists, dividers and make your paragraphs short whenever possible.

Never create an overloaded website and always focus your content. Ensure that your navigation is easy to understand and that the user will intuitively know where to click to get to where he wants. A good well-designed website is the first step in attracting more visitors.

2. Place AdSense Ads On Pages With Content

Content in this case means text, because images and other media may not return targeted ads. Only text is used by Google’s targeting technology to determine what kind of ads will be served.

3. Make Them Prominent

Put your ads in a place where your visitors will have a high chance of looking at them. For example, place them in the middle of your content, or above the fold of the page, where they can see your ad before scrolling down.

4. Customise Your Ad Colours

Google allows you to customise the colour of ads, so why don’t you? There are two schools of thought here: You either make the ads look like part of your site, or make them look very outstanding. For variety’s sake, you can even rotate up to 4 different color palettes for a particular ad.

5. Use Appropriate Ad Formats

AdSense has a number of ad formats available for you to choose from, so make use of them to create ads that suit your layout best.

6. Double-check Framed Ads

If your page uses frames, check that you have selected the Framed page checkbox on the Ad Layout page. Otherwise, AdSense cannot gather the proper information about your site and will not be able to serve targeted ads.

In fact, I highly recommend that you place this line in the AdSense code of all your ads anyway:

google_page_url = document.location;

It’s just for the simple reason that while your site may be frames-free, someone might have clicked through to your site while in someone else’s frames, and your ads may not be showing targeted ads anymore.

7. Use channels to track performance

Channels are the best tool to analyse your ad performance. Use them to determine the performance of a page or site. Test your colour schemes, placement and formats with channels to tell which are the performers that you want to keep. Remember to give your channels descriptive names that you will be able to understand.

Alvin Poh has been specialising in web development, content distribution, advertising and marketing strategies since 1995. His goal is to provide practical information based upon his years of experience to help webmasters, website designers, and self-employed people achieve their goals in today's competitive Internet. At his site, you can learn how to make money online- http://www.xodes.com/

Like any Google AdSense Publisher, you will want to increase your Google AdSense revenue. Your AdSense revenue depends on 3 factors: (1) the number of visitors to your site, (2) the number of visitor that clicks on the ads (Click Through Rate, or CTR), and (3) how well the ads pay (Cost Per Click, CPC). Get anyone of these factor to go up and you will earn more money from AdSense!

Google AdSense Revenue = Traffic x CTR x CPC

Fortunately you can control all of these variables.

Increase your web site traffic

There are many techniques to increase your web site traffic. I will list a few techniques here:

* Improve your search engine ranking. Basically, you get more traffic as your site get closer to the top (of any list including search engine result page)
* Add your site to directories. They are great way to build link popularity, as well as, get your site indexed in search engines.
* Add your site to search engines (not needed if you already did above)
* Advertise your site through other means
* Etc.

Increase the Click Through Rate

There are many techniques, I will list a few here:

* Make sure the ad is relevant. Although Google does most of this (Google AdSense will show ad according to the keywords on your page), you still have to optimize keywords and keyphrases on the your pages.
* Make sure the ad is visible (many people develop ad/banner blindess), so pay attention to your Google AdSense ad:
o placement - location of the ad on the page, i.e., top, bottom, side, integrated, etc.
o layout - leaderboard, banner, tower, etc.
o color scheme - standout color scheme, versus blend in color scheme.

Use channel and data gathered to experiment with the above combinations to optimize the click through rate.
* Etc.

In any case, never ever ask your visitor to click on the ads or do it yourself. This is against Google AdSense TOS and you will get thrown out of the program.

Increase how well the Ads pay

Your option will be limited with an established sites because you have to keep web pages relevant to the site theme, but you can create new sites to cater to more expensive keywords. You can do this by going to Google AdWords and see what advertiser are paying per click (you do not have to sign up to do this). For example, these are some words and recommended bid:

* Well, you get the idea.
o $1.56 - "webmaster"
o $20.00 - "web hosting" WOW!!!
o $0.62 - "forums"

* Create web pages relevant to your site, but optimized to the selected keywords.
* Avoid the use of low paying words that may confuse AdSense.

I hope this basic tutorial will give you a good foundation and allows you to become a more successful advertisment publish, that is, to make more money with Google AdSense.

Pinyo Bhulipongsanon is the owner of GreatNexus.com Webmaster Resources offering visitors with features such as webmaster forums, webmaster directory, webmaster dictionary, programming scripts, and webmaster articles.

Google's Adsense is one of the most powerful weapons in website publisher's
arsenal. It enables you to monetize your sites easily and if used properly can
generate a very healthy income. However, if you're not using it properly and
maximizing the income you squeeze from it, your leaving money on the table
– something we all hate doing.

Boosting your return from Adsense can be done very easily and quickly, and you'll
be amazed by the results.

I ran Adsense on my sites for over a year before I discovered these techniques, and
like many people, I though I was doing pretty well. My clickthrough rates and CPM
figures were very healthy, and I didn't honestly think that they could be improved a
great deal. How wrong I was. Immediately after I implemented a few quick changes
my clickthrough rate more than doubled, and by doing some fine tuning I manged
to get nearly three times as many people to click on the ads as had been previously
doing so.

The first technique is one that was 'discovered' by the amazingly helpful Debs, on
SiteSell's SBI! forums. When I read it originally, it made sense and I decided to goive
it a go, but I
wasn't prepared for the immediate impact it would have on my income. It involves
making only a few simple changes to the format and positioning of your Adsense
ads.

Firstly, forget about using banners or skyscrapers. These ad formats are almost
universally ignored by surfers. Why? Because we've all been conditioned to recognise
a skyscraper or banner as an advert and as these adverts are rarely of any interest,
we ignore them. What's needed is a way of integrating Adsense ads into the editorial
on your site as seamlessly as possible. To do this you need to do three things:

1. Use the 250 x 250 rectangle format
2. Make the background color of the ad the same as the background color of your
site, or as close to it as possible.
3. Make the ads borderless by setting the border color to be the same as the
background color of the ad.

These changes can be made by logging into your Adsense account and creating a
custom format. Just select the 250 x 250 ad format, and create a custom color
palette. Use the color picker to pick the coor you want. The Javascript is
automatically generated at the foot of the page, ready for you to copy and paste into
the pages on your site.

Now, you need to position your ads where surfers are most likely to click on them.
Research using retina scanning technology has shown that the place that surfers
tend to look at first and most often is the top left. I don't know the reasons for this,
perhaps it's because that's where we're used to seeing the most useful search
engine results (at the top of the rankings) and search engines are the sites we most
often visit, so we automatically look at the same place on other sites.

Whatever the reasoning, as soon as I made the above changes to my Adsense ads,
clickthrough rates doubled, immediately.

The second technique is much newer and one which is entirely based on my own
experience. Google has recently added a new type of Adsense format, called
Adlinks. This displays a series of links on your page in the same style of Ad unit as
regular Adsense ads. When a user clicks a link they are taken to a page of adverts
that resembles regular Google search results. As a publisher, you are paid every
time a user clicks one of those ads.

Adventurous soul that I am, I jumped in with both feet and started to trial Adlinks
on my most visited pages as soon as it was launched. I'm using the four links in a
square box format, positioned top left of my page content. After a few weeks of
running Adlinks alongside regular Adsense ads, it's clear that the return on Adlinks
is about a fifth to a quarter higher than regular ads. There's no clear reason for this
but one explanation may lie in the fact that clicking on an Adlink takes the user to
page of 'results'. When a user clicks on one of these, you are paid for the click. If the
user finds what they want, great, if not, it seems that they hit the Back button on
their browser and try again, just as you would for normal search engine results.
Then they click on another result, and you get paid again. So it's possible to be paid
more than once from the same Adlink click. Now, this reasoning is speculative, but
it does make perfect sense in the light of my Adlinks results.

Finally, Adsense has some excellent tracking statistics that allow you to track your
results across a number of sites on a site by site, page by page, or just about any
other basis you choose. This is a very powerful tool and you should use it to find
out which ads are performing best for you and fine tune your Adsense and Adlink
ads accordingly.

So you see, by spending an hour or so of your time making a few adjustments to the
Adsense ads on your sites, you can very quickly treble your Adsense income. Give it
a go, you'll be amazed by the results.

Kenny Hemphill is the editor and publisher of http://www.the-hdtv-tuner.com/about-this-site.html and has been making money from Adsense for two years.

If you have been online for some time you might have noticed those tiny ads on many websites with the little "ads by Google" notice beneath them.

These ads are called "Adsense", they are paid advertisements and can be a very lucrative income source for the person posting them on his/her website.

Whenever someone visits your website Google displays these ads which are very targeted to your websites content. This is what its all about, since people come to your website with a specific interest Google will display ads reflecting that topic.

That means that any ad that is displayed fits the interest of the person viewing it. Since Google pays you for each clickthrough this can be very lucrative if done right. Here are just a couple of examples on how you can get the most from Adsense.

Focusing on one specific topic helps increase your clickthroughs because the ads Google displays will be extremely targeted to the topic the person is already viewing.

For example you could make a website purely on growing flowers. People who visit your website are already interested in gardening and Google will likewise display ads on that topic.

A great tool to check which keywords might be shown by Google on your website is http://www.about-adsense.com/adsense-web-tool.html

The more targeted Google's ads are the more clickthroughs you will get and the more you will earn.

Search for the keywords that have the highest bids and optimize your website to them.

When you setup an account at http://www.adwords.com you can use Google's keyword tool to view which keywords pull the most visitors and how much the advertisers are paying for each click. Some keywords are as much as $100 a click think of what you earn when you optimize your website to them.

Next you optimize your sites content to these keywords, you can do this by either creating content yourself or by using other peoples content like for example articles from third parties which you can find at for example http://www.ezinearticles.com.

Remember its all about targeted content, the more targeted your content is the more target Google's ads will be and the more clicks you will generate.

Have fun!

Copyright 2005

"Discover The Secret System That Generates $1000's Every Month, On Complete Autopilot" Visit http://www.homebiztycoon.com For More Info Now!

If you have multiple sites or multiple directories in your site for different subjects and you have placed Adsense codes in your site, I am sure you would like to know: (a) from which site or directory you are earning the most / least, (b) which Adsense ads are being clicked and (c) from which page?

CREATE CHANNELS FOR EACH SITE

To get separate stats for each site / section / directory / page with Adsense, you need to create channels for each one. Create a channel with a relevant name and generate a code for that channel. Paste that particular Adsense code to the concerned pages / sites.

GET CHANNEL STATS IN REAL TIME

Google now provides Channel Data in real time. Earlier, it used to provide data for '2 days before'. Follow the procedure mentioned below :

1. From 'Date Range' drop down menu, select 'today'.

2. Check the radio button : Group data by 'Channel'.

3. On the right hand panel, check the radio button 'Channel data'.

4. Click on 'Select ALL' at the bottom of channel list.

5. Click on 'Display Report'.

Now you get the seggregated report for clicks generated for each channel.

WHICH ADS ARE BEING CLICKED AND FROM WHICH PAGE?

It is very important to know that which pages / sites are generating good Adsense revenue and which are not. We can work upon those poorly performing pages. If we can get to know about which ads are being clicked, that would make us feel more informed for many obvious reasons.

Currently Google does not provide this data. But you can still get it from a very nice and detailed free web stat service, Add Free Stats.

Add Free Stats provides a very detailed web stats which satisfies most webmasters. You may open a free account at : http://www5.addfreestats.com, get the code and paste it at the bottom of each of your pages.

Make sure that in 'Your Account' section you mark 'Yes' for 'Exit link tracking'.

Now check your stats at Add Free Stats, and you will find a "A" icon beside the visitors' ip. That means that visitor has clicked on an Adsense code. Place your mouse over the icon, and you can see which ad has been clicked.

You can also generate a separate report of pages that have generated Adsense click. Select 'Exit Links/Adsense' from the drop down menu marked as 'Pages'. Here you get a folder icon named Adsense, the number of Adsense clicks etc. Click on the Adsense folder icon and you get the number of Adsense clicks on each page and which ads are clicked on that page. Click on the 'hour glass' icon and you get the CTR, PV too for each page.

I am no way connected to Add Free Stats. I am just a happy user. Any webmaster working seriously towards Adsense earning, must have this tool.

Subhendu Sen is the owner and webmaster of A Low-Cost Web Host: http://www.IndHosts.Net/hosting.html and is in the business of web hosting since 1998. He also owns other sites of interest : http://www.TheWebContent.com — An Article Directory and http://www.PopAccount.com — A Free Email Address Directory

There is a new advertising style from Google Adsense that is available in your Adsense panel, it is called “Google Ad Links.”

This new ad system presents a list of 4 or 5 vertical links(you can pick either 4 or 5 and Google will supply the actually links) to your site visitors, when the visitors click on one of the targeted contextual words it displays a results page from Google listing ten Adwords advertiser’s ads for this related topic.

Here is what Google says Adlinks are:
“What are Ad Links by Google?

Ad Links are a new form of text advertising that we're offering to our AdSense publishers. Using the same contextual targeting algorithm that targets Google ads to your content pages, Ad Links units display a list of topics that are relevant to your page. Each topic, when clicked, brings the user to a page of related advertisements.

The result is advertisements that are closely targeted to the interests of your users. By selecting the topics through interaction with the ad unit, users are presented with useful information in the form of related advertisements. Their direct involvement with the evolution of the ad unit guarantees an interest in the ads that are presented.”

Positive Aspects of Adlinks:

They allow you to blend this in with sections of your links which will get more visitors to click on them, inevitably increase your Adsense revenue.

The Adlinks ads display 10 ad results when clicked without cluttering you page.

Google’s rules allow you to place three Adsense code block on a website. If you are doing this near say a 500 word article it can distract the visitor from viewing the article. With Adlinks you can still display 1 block of normal Adsense code and the Adlinks block and it keeps your page relatively nice looking while still giving you revenue potential.

Negative Aspects of Adlinks:

Adlinks requires your visitors to make two clicks. One on the original Adlinks block and one when they view the Adlink results. As any marketer knows the more actions you need a visitor to take the less the response rate.

Where are the best places to display Adlinks ads?

The best place to display them are within your navigation menu. Try to make them blend in as best as possible.

Another great place to put them is at the end of an article suggesting an interested reader view these resources. When doing this the reader is very targeted since they red your whole article and if they are likely leaving your website, why not let them leave through Adlinks and make some money?

Are Adlink ads as effective as the normal ad blocks?

Well some have seen positive results while other have not. Personally I am going to test it some more to see what kind of results and make my decision then.

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Google AdSense is a great way for webmasters to monetize their websites. While many webmasters are struggling hard to earn $3 - $10 per day, some 'genius' webmasters have already enjoyed $30, $100, and even $300 a day from AdSense ads on their websites. How are these 'genius' webmasters differ from their counterparts? They think different! They think out of the box!

Let me share with you some tips which has been responsible in boosting my AdSense profits by 700%. Here are 5 of them, and if you follow these steps, I'm sure you'll see a difference in your AdSense income.

Here are the tips:

1- I concentrate on 1 format of AdSense ad, which is the Large Rectangle (336x280). This format has been proven to work with me in resulting high click-through rates (CTR). Why this format? Because the ads look like normal web links, and people are trained to click on these types of links.

2- I create custom palette for my ads. I choose white as the color for the border and background. This is because, all of my pages have white background. The idea is to make the AdSense ads look like they are a part of my web pages.

3- Previously, I put all my AdSense ads at the bottom of my pages. One day, I moved those ads to the top of the page. The result surprised me. My earning increased! Since then, I don't hide my AdSense ads anymore!

4- I maintain some links to other relevant websites, and I put my AdSense ads at the top of the links, so that my visitors see them first.

5- I automate the insertion of AdSense code into my webpages using SSI (server side included). You'll need to ask your web administrator whether your server supports SSI
or not. Here's how to do it. You just put the AdSense code in a text file, save it as 'adsense.txt', and upload it to the root directory of your web server. Next, call the code on other pages using SSI.

This trick is really a time saver especially for those who use automatic page generators to generate pages on their website.

Here's a tool I use to generate thousands of pages on my website within seconds:
http://www.adsense-insider-secrets.com/page-generator.htm

Try these tips today, and I guarantee your AdSense earnings will improve. For more tips, you can visit my site at:
http://www.adsense-insider-secrets.com

Mohd Fairuz maintains a website called AdSense Insider Secrets. On his site, he shares with his visitors free tips, secrets & strategies how he managed to boost his Google AdSense earnings by 700%. Go to his website, and get the tips, free of charge at: http://www.adsense-insider-secrets.com

The truth about Google’s Adsense program is that it is amazing. It’s the greatest affiliate program ever invented. There is no affiliate program that even comes close. If you are not using Google’s Adsense, you’re truly missing out on a great opportunity. I’ve tried several other affiliate programs, and the only one that is creating revenue even close to Google’s, is the Amazon.com affiliate program. Amazon.com’s affiliate program pays 5% commission and up for shipped products. It’s not really clear how Google pays you, but let me tell you it seems very fair. They do not pay per clicks, leads, or click throughs; they have a secret formula that no one will tell. But trust me it works. I was making pennies off of clicks monthly, until I joined Google. Then the pennies became dollars.

Here are some basic tips for signing up with Google’s Adsense program.

Tip # 1 If you search multiple websites in different categories you’ll find one thing in common. Almost all of them have Google ads and nothing else. This is because most other programs are a waste of time. Don’t take my word for it. Try other programs, but don’t skip Google’s Adsense.

Tip # 2 Google’s search spiders are so specific, that the ads that appear on each page correspond exactly to some element of that page. Therefore, having ads from other companies is not a good idea.

TIP # 3 You can place text, image, banner ads and even a search box that will earn your company revenue. Do not place a search box from another company on the same page as Google’s search box. They may stop working with you.

In summary, the Adsense program is a great way to make revenue, has incredibly targeted ads and don’t use other search boxes on the same page as a Google search box. If you have any questions about Google’s Adsense program, you can email me at tech1@techpizza.com

Shawn Ventura is the CEO of http://techpizza.com. He lives with his family in New York, and is a freelance technology writer.

A large part of Google's multi-billion dollar annual turnover comes from its nifty AdSense advertising program. The software enables website owners to drop in a piece of code to their pages that then serves advertisements provided by Google.

How Does Google AdSense Work?

It all works dynamically and the adverts that are displayed based on the content of the page. So if a website owner places the Google AdSense code on a page about holidays then holiday ads are delivered onto the page automatically by Google.

Everybody wins because when people click on one of the ads - the advertiser gets a visitor, Google can charge a rate for the clickthrough and the website owner who is serving the ad gets a share of this revenue.

It's been an excellent model for all parties concerned and especially as Google has enabled even small website owners to take part which means accumulatively Google's advertising real estate is absolutely vast.

Is The Monopoly Over?

But there may be trouble ahead for Google as, according to sources at CNETNews, Yahoo! is planning a very similar service to challenge Google's.

The two search giants have been up against each in the search advertising arena already but it is only now that Yahoo! seems poised to launch a monopoly-breaking attempt on Google's AdSense program.

This is all great news for smaller website owners as it means the two search goliaths will be vying to provide the best service and offering the best rates to compete for the lucractive ad space.

When Should You Accept Advertising On Your Website?

Well it's a difficult call. Do it too soon and you risk deterring visitors from staying on your website. Do it too late and you'll find that when you DO finally implement it people might not have seen it coming and they may leave your site in droves!

The best policy to adopt is, just like Google, to focus on RELEVANCE. Don't bombard your visitors with advertisements that are totally unrelated to their needs or interests or totally separate to the content you provide on your website.

And remember - often times it can be better to foster relationships and trust with your visitors with one eye on the longer term view rather than hit them with ads to make a small amount of cash in the short-term.

Michael Cheney is Author of The Website Marketing BibleTM. Take the Free 7-Part Course "Internet Marketing Made Easy" and get your free sampler of 'The Bible' here: http://www.websitemarketingbible.com/marketing/

The darkest nightmare a hardworking affiliate webmaster fears is receiving a dreaded Google Adsense Warning, or even worse, a notice that Google Adsense has been disabled for the entire account.

The notice starts out like this:

"It has come to our attention that invalid clicks have been generated on the ads on your web pages. We have therefore disabled your Google Adsense account. Please understand that this step was taken in an effort to protect the interest of the AdWords advertisers."

Some webmasters use Google Adsense to generate 100% of their website income and the account may hold many different websites. In that case, every website is disabled at one time. An automatic disqualification can be devastating, especially when Google has no obligation to explain its decision in detail.

Not only does the account become disabled, but also existing click-through earnings are refunded back to the advertisers.

Life gets tough, but is it that easy to get an account banned? Yes it is.

The terms of service every Google Adsense Webmaster accepts, describes the easy do's and don'ts.

Do use the Adsense approved formats only

Do keep your click-through data and income private.

Don't display Adsense on registration or thank you pages.

Don't use Adsense code and a competitor's content-targeted advertisement on the same page.

Don't encourage anyone else to click on ads.

For a complete list, read the Adsense policies and terms

https://www.google.com/adsense/policies

https://www.google.com/adsense/terms

The easiest method an account can be banned is by a Webmaster clicking on the site's own ads.

Just how many click-throughs are needed to get a site banned isn't exposed, but Google Adsense watches for multiple clicks from the same domain. One person was banned who clicked twice from the same domain within a 24-hour period. That doesn't mean that is Adsense policy, because Adsense appears to place suspect sites on watch status until the action is duplicated.

Spikes in click-through percentages are hefty red flags. Those are the changes worth becoming proactive over by emailing Google Adsense. A site that rises from a consistent 1% click-through rate to a 10% click-through rate on one day could become suspect. The actual percentage that creates the flag isn't made public for obvious reasons.

What's the safest way to protect an account?

Don't click on the site's own ads ever.

Deceptive practices work for a short time, but they always come back to hurt the originator.

About The Author

Mike Oliver is a programmer/analyst who survived injuries from a serious multiple car accident. After speaking with attorneys who looked to create a case and then take up to 50% of any settlement, Mike Oliver knew there must be another way to get the legal help he needed, conquer the insurance nightmares, and keep 100% of his settlement without fear of a do-it-yourself-kit. He found it and saved thousands of $$$. You can, too. Get the lessons Mike paid to learn Free at http://www.car-accident-advice.com

I had been using Google's Adsense program to generate some revenue from my various web sites. Prior to Adsense, I was never previously paid to run these and did so for a hobby. Overall I was pleased with the income I was generating. The only drawback was that I was always looking for ways to get people to my sites. I enjoyed working to bring in more visitors but felt that if I looked at my earnings vs. the hours I worked, the economics weren't making sense.

Then I figured out that certain sites were paying way more than the minimum .05 cents per click. I reasoned that if I could get pay visitors .05 - .10 to visit. Then if they clicked enough ads that paid much more than I paid, then Adwords could be a viable way to increase traffic to my sites.

So I paid my $5.00 setup fee and added my two most profitable sites. That same day my traffic jumped dramatically and as I thought. Visitors who came in via Adwords were more likely to click other Google ads on my site. My conversions went up and I thought why not put all my sites on Adwords.

This was where some careful research was needed. I found that some sites I run had adwords sponsors who were only bidding the minimum. Remember the concept was to under bid the advertisers on my sites. While my traffic skyrocketed, my expenses for a few sites seemed to outweigh any benefit. When my reports came in it was clear that I needed to use Adwords for only the sites that featured high bidding advertisers. This creates margin for those visitors who come in via paid ads but do not click to my own sponsored ads.

The exception would be if my site was offering a product or service. Then it would be well worth sticking with Adwords on those sites just to get more buying traffic. Because my sites are purely informational I had to watch carefully to ensure I was putting money into Adwords where it was working for me. In some cases I upped my bid on some keywords that were clearly bringing in steady traffic that converted well.

Google's new offering called Websense may change this a bit. By allowing you to put Google's search form on your site and then paying if your visitors search off your site and click other sponsored links it may make those underperforming sites profitable again. Time and further research will tell.

The moral of the story is that Adwords is a great way to dramatically increase your profits when using Adsense. Care needs to be taken to see that you are putting your money where it is most effective.

About The Author

John Gall is a full time IT Manager and IT Consultant in Minnesota. He runs several websites as a hobby featuring content similar to that in this article.

http://www.gallconsulting.com

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